Winning Strategies Wins Stevie^® Award

NEWARK, N.J. (June 21, 2010) – Winning Strategies received the Stevie^® Award's heralded national American Business Award^™ for the Best Communications or PR Campaign of the Year - Social Media Focused. The agency was singled out for its campaign entitled Sing to Win: Taylor Swift Karaoke Contest for Verizon FiOS, which has also received the International Association of Business Communicators' Gold Quill and IRIS Awards, The Holmes Group's Sabre Awards, Hermes Creative Awards, and the Mercury Awards.

Other notable winners of 2010 Stevie^® Awards include: Lawrence J. Ellison, founder and CEO of Oracle; Apple: Ford Motor Company; CNN.com: and Weber Shandwick.

Winning Strategies' Chairman Jim McQueeny said, "This award recognizes the complexity of the new media and social media interactions of this successful campaign. Winning Strategies' "synergy" media approach blends elements of paid and earned media, along with targeting consumers and measuring their ongoing responses for real-time potential adjustments to the marketing reactions. Interactivity online and through social networking sites gives participants a sense of close communication with our clients' brands, tapping into the cultural zeitgeist of interactivity."